Platinum Is Leading in Jewellery Purchases on Love-Based Occassions

14 February, 2019 Valentine’s Day has been an important love-gifting holiday. In a jewellery market that experiences consumer attitude changes and cultural shifts, platinum has a strong link with love and meaning, and consumers buy platinum jewellery – for their partners and for themselves, on such love-based occasions. China now sees comparably high rates for […]

Platinum Jewellery Signifies Self-Expression and Empowering Love for Modern Women

8 March, 2019 Hong Kong (8 March, 2019) – Confident, modern women worldwide are celebrating their growth and potential – whether in career, relationships and life, and around the world they are expressing themselves in different ways. Jewellery signifies self-expression of true values, and it’s platinum leading the way. “The ongoing changes in global society […]

Platinum Jewellery at the 91st Annual Academy Awards

24 February, 2019 Los Angeles, CA (February 24, 2019) – Jewellery set in platinum had a major fashion moment at the “91st Annual Academy Awards” where the world’s most glamorous celebrities walked the red carpet in exquisite, one-of-a-kind jewellery designs. Statement necklaces as seen on Lady Gaga and Amy Adams were a noticeable trend, and […]

PGI India Celebrates Couples Who Strive to be #EqualsInLove with Platinum Love Bands

20 February, 2019 Mumbai (February 2019) – For a long time, the prevailing rules of a relationship have revolved around norms dictated by society especially when it comes to gender roles. Today, the paradigm of love is being redefined. Modern couples are choosing roles that fit their unique relationship – each bringing their individual strength to […]

PGI China Launched Valentine’s Day Campaign with Recommended Platinum Collections

20 February, 2019 Shanghai (February 2019) – PGI China launches a brand-new Valentine’s Day promotional video series with the theme “The Moment I Knew You Were the One”. Three short clips, set against different backgrounds, tell the romantic tales of three loving couples, with platinum standing testament to their devotion. PGI China is also releasing fourteen love […]

Stars Celebrate in Platinum Jewellery at the 25th Annual Screen Actors Guild Awards

27 January, 2019 Los Angeles, CA (January 27, 2019) – Classic Hollywood glamour was prevalent at the “25th Annual Screen Actors Guild Awards” tonight, as celebrities walked the red carpet in perfectly tailored couture gowns complemented by striking jewellery set in platinum. From Art Deco earrings to statement cuff bracelets, Hollywood’s most notable stars wore […]

Platinum Jewellery Takes Centre Stage at the 76th Golden Globe Awards

6 January, 2019 Los Angeles, CA (January 6, 2019) – Platinum jewellery, the setting that truly enhances the brilliance of diamonds and coloured gemstones, provided the perfect finishing touch to a sea of colourful gowns on the world’s most glamorous celebrities at the “76th Golden Globe Awards”. Drop earrings with white diamonds, emeralds, and rubies […]

PGI Hosts 2018 China Platinum Jewellery Forum in Shenzhen

13 December, 2018 Shenzhen (December 2018) – Platinum Guild International hosts 2018 China Platinum Jewellery Forum in Shenzhen on 7th December. Top platinum business leaders, innovators, industry experts, and partners came together at the forum for in-depth discussions on the latest developments, challenges, and opportunities in the Chinese platinum market, and to identify potential drivers […]

Anglo American Platinum and Investor Analysts Visit Chinese Platinum Jewellery Manufacturers and Retailers with PGI

16 November, 2018 Platinum Guild International (PGI) organised visits for Anglo American Platinum and investor analysts to a number of Chinese platinum jewellery manufacturers and retailers on 12th and 16th November, as a part of Anglo American Platinum’s hosted investor analysts trip to showcase demand for platinum group metals in China. The trip includes: • […]